“What we’ve learned over the last few years is we are all, in fact, irrational. And irrational isn’t all that bad”. writes CEO and Founder of Vox, Inc. William J. Cusick in his groundbreaking book All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back. The author describes effectively how understanding how and why customers are irrational, can help build your business and your brand, while enhancing customer experiences. Continue Reading »

Anjali Kapadia is an independent businesswoman in Edison, New Jersey’s “Little India” district, and her family clothing boutique is in serious financial trouble. Desperate for financial assistance and advice, Angeli’s father turns to his wealthy, but often tyrannical brother Jeveen. Anjali fears the worst, and expects disaster to befall the family business, engulfing her life savings in the process. Since she was widowed, a decade earlier, she has poured her life and effort into the boutique, and her efforts might have only been in vain. In the insightful East-West cultural novel The Sari Shop Widow by Shobhan Bantwal, the arrival of her terrifying uncle and his mysterious friend Rishi Shah, marked only the beginning of Anjali’s journey. Continue Reading »

“At first, you have to realize that you have enough time for all your important matters – if you want”, writes CEO and time management expert Nicolas Soergel, in his practical and easy to apply book Happy About an Extra Hour Every Day. The author describes hundreds of easy to use time saving ideas that add up to extra time, that can be put to very good use at home or work, each and every day. Continue Reading »

Fifteen year old Hanna goes off to private school, and drifts apart from Helen, who had been Hanna’s companion for most of her young life. Helen, referred to affectionately by Hanna as Gran, longs for the days when she and Hanna were close, while Hanna’s parents’ marriage was in trouble. Continue Reading »

“We are organizing the planet itself into a City: into a single, complex, connected, and still very unstable urban system”, writes urban strategy consultant Jeb Brugmann in his groundbreaking and visionary book Welcome To The Urban Revolution: How Cities Are Changing The World. The author considers the philosophical and practical issues surrounding the explosive growth of what he calls the global City, and its implications for the future of humanity.

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Lisa Orrell, The Generation Relations Expert, took some time to discuss her insightful book Millennials Incorporated, 2nd Edition: The Big Business of Recruiting, Managing and Retaining the World’s New Generation of Young Professionals, and her ideas and research into the fast rising Millennial Generation. Thanks to Lisa for taking the time to provide this valuable information on the impact of the Millennial Generation in the workplace.

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“The easiest way to get out of mediocrity is to set higher standards for yourself”, writes entrepreneur and thought leader Rajesh Setty in his perceptive and inspirational book Upbeat: Cultivating the Right Attitude to Thrive in Tough Times. While acknowledging the recession, the author points out that many other business people just think about surviving the economic downturn. Instead, this book encourages business people to thrive in any economy, through a combination of attitude, strategy, and positive action.

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“I want to move past the temporary excitement of a new idea and into permanent gain created by making meaningful, lasting changes”, writes management adviser Jim Muehlhausen in his conventional wisdom challenging book The 51 Fatal Business Errors and How to Avoid Them. With an iconoclastic style, that is long on practical advice, and short on the usual platitudes, the author turns the small business owner or manager into an effective CEO. Continue Reading »