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Blogging For Business Book
By Steve Rubel
Expert Author
Article Date: 2006-02-01
Ted Demopoulos and Shel Holtz have a new blog called Blogging for Business that accompanies a forthcoming book with the same name.
The blog focuses on practical business implications and uses of new media and technologies. There's a lot of good information there including a post on if executives should blog.
About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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