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Archive for the ‘Book Review’ Category

Book Review: Create Marketplace Disruption

Thursday, April 8th, 2010

“A considerable amount of of business education, and the activities undertaken by managers as they advance their careers, is dramatically removed from implementing, or even understanding, innovation”, writes strategy consultant and Managing Partner of Spark Partners, Adam Hartung, in his visionary and dynamic book Create Marketplace Disruption: How to Stay Ahead of the Competition. The [...]

Book Review: The Big Picture

Wednesday, March 24th, 2010

“Business lessons abound in movies that aren’t about business”, write co-authors Kevin Coupe and Michael Sansolo in their endlessly entertaining and insightful book The Big Picture: Essential Business Lessons from the Movies. The authors describe how the power of story telling through the movies convey many important business lessons, even from movies that have no [...]

Book Review: Your Next Move

Monday, February 22nd, 2010

“Dissect the CV of any successful executive, and you’ll see a series of high-stakes transitions into ever-more-challenging roles: from individual contributor all the way to general management. Through hard-won experience, the best and brightest get promoted and learn to lead others”, writes leadership expert and co-founder of Genesis Advisers, Michael Watkins in his essential guide [...]

Book Review: Trust Me

Thursday, February 11th, 2010

“Every communication is two conversations: the verbal one – the content – and the nonverbal one – the body language”, writes Founder of Public Words Inc., and leading communication and speech coach Nick Morgan, in his practical and inspirational book Trust Me: Four Steps to Authenticity and Charisma. The author demonstrates, with power and simplicity, [...]

Book Review: Just Good Business

Thursday, January 28th, 2010

“I believe that corporate responsibility, along with being just good business, can also help to provide and repair something that’s desperately lacking in our world today: hope”, writes Faculty Director of the Center for Responsible Business at the University of California, Berkeley, Kellie McElhaney, in her highly practical and visionary book Just Good Business: The [...]

Book Review: Seven

Thursday, January 14th, 2010

“Seven is a natural brain filter, managing information and visual stimuli in order to let the brain and memory function properly”, writes media guru, editor, and director of visual operations for the Peter G. Peterson Foundation Jacqueline Leo, in her entertaining and lighthearted look at the very special number Seven: The Number for Happiness, Love, [...]

Book Review: Greening Your Small Business

Monday, November 23rd, 2009

“Like millions of small business owners across America, you’re asking yourself whether there is an economic advantage to going green”, writes Greenhance LLC partner and green marketing consultant Jennifer Kaplan, in her very practical and action oriented book Greening Your Small Business: How to Improve Your Bottom Line, Grow Your Brand, Satisfy Your Customers – [...]

Book Review: All Customers Are Irrational

Thursday, November 12th, 2009

“What we’ve learned over the last few years is we are all, in fact, irrational. And irrational isn’t all that bad”. writes CEO and Founder of Vox, Inc. William J. Cusick in his groundbreaking book All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back. The author describes [...]

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