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Review: Nihuo Web Log Analyzer
Recently I got the opportunity to test drive the Nihuo Web Log Analyzer and I was pleasantly surprised with the number of quality reports it produces (all very simple and cosmetically pleasing). After analysis, it generated over 150 reports detailing metrics such as referrals, servers, file types, time spent, search engines, spiders, and directories.
Date: 2007-12-13
Top 10 Distinctions Between Millionaires And The Middle Classw
The Top 10 Distinctions Between Millionaires and the Middle Class. Authors: Keith Cameron Smith. Hardcover: 128 pages. Cost: $10.17. Published: August, 2007
You'll not find a more simplified, boiled down analysis of what separates the rich from...
Date: 2007-11-20
WidgetBucks Product Review
Tech entrepreneurs have done it again, this time infusing money-making opportunities into Web 2.0 widgets. My friend, Jim Kukral mentioned that WidgetBucks will have a launch at Tuesday midnight EST.
Date: 2007-11-01
Review: Web-Enable Your PowerPoint Presentations
In a nutshell, SlideShare lets you to upload a PowerPoint presentation, add audio to it (if you want), and then embed it in your website or blog for visitors to view.
Date: 2007-10-15
Wait Marketing Book Review
Most of the books I've reviewed or discussed are those I've happened to read on my own accord (or in the case of the Age of Conversation, I've been a proud contributor).
Date: 2007-09-27
Review: The Tipping Point
The information presented in The Tipping Point is not necessarily business/marketing related. In fact, it's more social commentary than anything else.
Date: 2007-09-12
Book Review: IT Risk
I was lucky enough to get a pre-release copy of IT Risk: Turning Business Threats into Competitive Advantage by George Westerman and Richard Hunter.
Date: 2007-08-23
What A Lot Of Social Networks Do That People Hate
I sign up for a lot of social networks. Part of my job involves reviewing new sites and knowing what is being launched and as a result I end up signing up for 2-3 new sites a week.
Date: 2007-08-06
Visibility - A New SEM Magazine
A new search marketing print publication has hit the mailboxes this week called Visibility. Backed by the company that publishes the popular internet marketing services site, topseos.com, this first issue includes a mix of articles as well as the current month's rankings of top internet marketing services.
Date: 2007-07-26
iLike Thrives Through Facebook
In olden times, the pope would often crown a new king. These days, that duty sometimes falls to Facebook - iLike’s recent success has been attributed almost entirely to that one site.
Date: 2007-07-05
Review: Confessions Of An Advertising Man
Here's the scoop: A good friend of mine, and fellow search marketer who spent many years on Madison Avenue has convinced me to educate myself further about "old school" advertising, and has provided me with a great reading list, which I'm now one book through.
Date: 2007-06-21
Review: The Enterprise Unified Process
I have just read (skimmed, really) Scott Ambler's book The Enterprise Unified Process: Extending the Rational Unified Process. If you are using the Rational Unified Process (from IBM), or considering doing so, and worried about applying it to a whole...
Date: 2007-06-07
Google Adds Cross-Language Search To Translate
Google latest tweak to its Translate service may prove to be one of the more useful offerings the company has put out for a while, especially for those traveling abroad.
Date: 2007-05-24
Book Review - Reinventing The Customer Experience
I have just finished Jonathan Tisch's book Chocolates on the Pillow Aren't Enough: Reinventing The Customer Experience. The author is Loews Hotels chairman and CEO and is clearly very knowledgeable about the customer experience and how to improve it.
Date: 2007-05-10
Engine Ready - An Alternative to Google Analytics
Last year I wrote a guide to web analytics that discussed various types of tracking solutions such as Google Analytics which has caused many people to ask me about solutions other than Google.
Date: 2007-04-26
Ms. Dewey Charges Into Keynote Discussion
I had it on good authority that Ms Dewey was on the premises this morning at the Search Engine Strategies Conference in NYC. My source knew I’d want to be warned because my husband Eric was with me, and Ms Dewey has been known to be quite the entertainment in our house.
Date: 2007-04-12
Vendor Thoughts On Cisco & Web Conferencing
When Cisco made its announcement about purchasing WebEx on March 15, competing web conferencing software vendor iLinc rushed out a press release the following day, talking about the news from their perspective.
Date: 2007-03-29
Review - Paid Blog Posts and Misleading Content
The LA Times reports that thousands of bloggers are writing sponsored posts touting such diverse topics as diamonds, digital cameras and drug clinics. The bloggers are spurred by new marketing middlemen such as PayPerPost that connect advertisers with mom-and-pop webmasters. Thanks to Daily Dog for this item.
Date: 2007-03-15
Review - The Halo Effect
I just finished reading Phil Rosenzweig's book "The Halo Effect...and the Eight Other Business Delusions That Deceive Managers". This book takes aim at the general run of business books and, in particular, their tendency to dress up vivid stories as scientific study.
Date: 2007-03-01
Email & IM Integration: Yahoo! or Yawnhoo?
Yahoo has announced the integration of Yahoo Mail with Yahoo instant messenger. This new functionality of Yahoo messenger will apparently make it possible to send and receive instant messages right from your Yahoo Mail (beta) interface.
Date: 2007-02-15
The Google Images Redesign
Google has done a terribly unpopular thing, redesigning Google Images so that it presents no new information, no new features, just increases the white space. It could be one of the worst redesigns I've ever seen.
Date: 2007-02-01
What Is Hot And What Is Not In The Industry?
Top 10 Winners Predicted for 2007. 1. Content Filtering. With web content and syndication growing at a rapid pace locating information is becoming more of a struggle for web surfers. The abundance of content has made filtering critical to time management.
Date: 2007-01-17
Review: Google Comments Beta
While browsing Google Labs, I noticed new Firefox extensions. Well, not all that new: I guess it's been a while since I looked in here because Blogger Web Comments is a year old, but I never noticed it before.
Date: 2007-01-05
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