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Archive for December, 2009


Book Review: It’s Not What You Sell, It’s What You Stand For

Tuesday, December 29th, 2009

“At the intersection of the passions and strengths of the organization and the needs of the world stands a great purpose”. writes Chairman and CEO of GSD&M Idea City, Roy M. Spence, Jr., in his electrifying and visionary book It’s Not What You Sell, It’s What You Stand For: Why Every Extraordinary Business Is Driven [...]

Book Review: The Ethical Executive

Thursday, December 10th, 2009

“The vast majority of people care about ethics, but are vulnerable to the traps described in this book. Good intentions are not enough to combat these forty-five traps”, write ethics and leadership experts Robert Hoyk and Paul Hersey, in their practical and eye opening book The Ethical Executive: Becoming Aware of the Root Causes of [...]

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